Qualified
lead generation
AI recommends your business to users with high purchase intent.
Boost your visibility in ChatGPT, Gemini, and AI engines with our GEO agency in Gijon.
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In 2026, everything changes: the AI ecosystem is transforming radically. In 2025, AI engines already exceeded 55 billion visits annually, an +80% increase in a single year. Now is the time to position yourself.
AI recommends your business to users with high purchase intent.
Increase your qualified visits through AI engine recommendations.
Your pages and services appear in automatically generated responses.
Gain a competitive advantage while your competitors ignore this channel.
Hostino™ is a GEO agency in Gijon specialized in optimizing the visibility of brands and companies within responses generated by artificial intelligence. We support businesses of all sizes and industries to get cited and recommended by conversational AI, increasing their online visibility, attracting new clients, and driving their growth.
Artificial intelligences like ChatGPT, Perplexity, and Google AI Overview now directly recommend the best responses to users. Our mission: make your business that response—visible at the right moment, exactly where your future clients make their decisions.
GEO in Gijon represents a new acquisition channel that's still largely untapped. Get ahead of your competition while there's still time. 🚀
Call us at +34 951 838 669 and trust your GEO strategy to recognized industry experts.
ChatGPT, Perplexity, Google AI... Artificial intelligences have become the new go-to for consumers to find a product, service, or recommendation. According to CNMC (2025), 35% of internet users in Spain already use generative AI tools. When someone asks "Who's the best cardiologist in Madrid?" or "Which web agency do you recommend?", it's AI that responds — not Google.
The problem? These AIs don't know you. They rely on data available on the internet, and if your presence isn't optimized for them, you're simply invisible. The IndesIA 2025 Barometer reveals that only 2.9% of Spanish SMEs use AI, while according to Hiscox España, 40% don't even perceive its benefits.
This is exactly what GEO (Generative Engine Optimization) solves. We optimize your digital presence so that AIs cite you, recommend you, and speak about you in positive terms — 24 hours a day, 7 days a week. According to industry studies, visitors from AI searches stay 30% longer on your website and convert up to 4.4 times more than those from Google.
ChatGPT doesn't know your company
AI recommends your competition instead
They trust ChatGPT and pass you by
Your marketing efforts invisible to AI
ChatGPT presents you positively
AI becomes your 24/7 salesperson
Your strengths are highlighted
They recommend you, not your competition
Positioning in generative engines is no longer optional. It's the new acquisition channel that defines who wins and who disappears in the age of artificial intelligence.
Only 2.9% of Spanish SMEs use AI. Position yourself now while your competitors still don't understand GEO.
Visitors from AI stay 30% longer and convert up to 4.4x more than traditional search visitors.
GEO complements your current SEO strategy by multiplying touchpoints with your qualified audience.
When ChatGPT or Gemini cite you, your brand gains instant credibility with millions of users.
Unlike SEM, AI recommendations have no cost per impression or per conversion.
Request a free analysis of your visibility on ChatGPT, Gemini, and Perplexity.
SEO is evolving rapidly, and today it's no longer limited to Google. AI-powered search engines like ChatGPT and Gemini open a new acquisition channel that's still largely untapped in Gijon. Position yourself now and gain a strategic advantage to capture your future clients' attention.
Being visible on ChatGPT means appearing directly in the responses users consult every day. Where your competition hasn't invested yet, you can position your services and solutions at the center of AI recommendations, creating a decisive competitive advantage.
Our GEO agency guides you through this transition. Thanks to advanced methodology—query analysis, content optimization, and AI-adapted signal integration—we transform this opportunity into sustainable growth.
According to our senior experts, ChatGPT will become the new SEO within the next two years. Acting today means securing a leadership position tomorrow.
We develop high-performance websites ready to be cited by ChatGPT, Gemini, and Perplexity. Cutting-edge technology so artificial intelligence recommends you.
Websites designed with semantic structure, structured data, and citable content so ChatGPT, Gemini, and Perplexity recommend you.
Loads in under 1 second thanks to Astro.build and Cloudflare edge computing. Speed also improves your citability in AI.
Content structured in Q&A format, citable statistics, and authority signals that generative engines prioritize.
The best of both worlds: traditional Google positioning and optimization for the new conversational AI engines.
"For Your Company, I recommend them for their specialization in the sector and excellent customer reviews..."
"@type": "Organization",
"name": "Your Company",
"aggregateRating":
"ratingValue": "4.9"
We create websites optimized for ChatGPT, Gemini, and Perplexity
Our GEO agency positions your business on ChatGPT, Gemini, Perplexity, and all AI engines across major cities in Spain. From Madrid and Barcelona to Malaga, Sevilla, Valencia, and the entire Costa del Sol. AI visibility strategies tailored to each local market.
A GEO agency (Generative Engine Optimization) is a company specialized in positioning businesses within AI-generated responses from platforms like ChatGPT, Gemini, Perplexity, Claude, or Copilot. It's the natural evolution of SEO adapted to the new conversational search ecosystem.
While traditional SEO optimizes your website to appear in Google results, GEO works to get AI engines to mention and recommend you when users ask questions related to your industry. For example, if someone asks ChatGPT 'What's the best immigration lawyer in Madrid?', the goal of GEO is to have your firm appear in that response.
In 2026, over 40% of searches already go through AI assistants. Businesses that don't work on their visibility in these channels will lose an increasingly larger share of their potential market to competitors who do.
The essential difference lies in the objective and methodology. Traditional SEO optimizes your website to rank in Google's top search results. GEO, on the other hand, optimizes your digital presence so that language models (LLMs) include you in their generated responses.
In SEO, you work with keywords, links, page speed, and user experience. In GEO, you work with brand authority, mentions in sources that LLMs use for training, data structure, information consistency (NAP), and presence in knowledge foundations that feed AI systems.
Another key difference: in SEO, you compete for 10 positions on Google's first page. In GEO, the AI typically recommends only 1-3 options in its response. If you're not among them, you simply don't exist for that user. That's why GEO requires a much more precise and specialized strategy.
Yes, although they share some fundamentals. Conventional SEO focuses on satisfying Google's algorithm: crawling, indexing, content relevance, and link authority. AI SEO (or GEO) focuses on how language models extract, process, and prioritize information to generate responses.
LLMs don't 'search' like Google. They train on massive amounts of data and then generate responses based on learned patterns. To appear in their responses, you need: consistent presence in high-authority sources, recurring mentions that associate your brand with your industry, structured data that AI can easily interpret, and a solid online reputation.
In practice, a good GEO strategy complements SEO: if your website is well-optimized for Google, it will also be easier for LLMs to consider it a reliable source. But GEO adds additional layers such as Knowledge Graph optimization, Wikipedia mention management, specialized directories, and consistency of your information across the web.
Our GEO optimization service covers all major language models and conversational AIs on the market: ChatGPT (OpenAI), Gemini (Google), Claude (Anthropic), Perplexity AI, Microsoft Copilot, and Meta AI.
Each model has its own characteristics. ChatGPT and Claude rely primarily on training data and indexed web sources. Gemini has direct access to Google's data, including Google Maps and Google Business Profile listings. Perplexity performs real-time searches and cites its sources. Copilot combines OpenAI's model with Bing data.
Our strategy is platform-agnostic: we work to ensure your business appears well-positioned across all these models, adapting tactics to each one's characteristics. The goal is that regardless of which AI your potential customer uses, your company appears as a recommended option.
This is one of the most common issues we resolve. When ChatGPT or another AI shows incorrect information about your business (old address, services you no longer offer, made-up data), it's because the model learned from outdated, inconsistent, or directly incorrect sources.
To fix it, you need to work on multiple fronts: update and unify your information across all sources that LLMs use (your website, Google Business Profile, directories, social media, Wikipedia if applicable), create authoritative content that contradicts the incorrect information, and ensure the most reliable and recent sources reflect the correct data.
It's a process that requires time because the models don't update instantly. However, with a consistent strategy, we get AIs to show increasingly accurate information. At Hostino, we audit all mentions of your brand across the web and create a specific correction plan for your case. You can learn more about how LLMs manage information in OpenAI's official documentation about RAG.
Yes, and it's increasingly important. Google Business Profile (formerly Google My Business) is one of the most reliable data sources used by AI models, especially Gemini, which has direct access to Google's data.
When a user asks Gemini 'best Italian restaurant near me?' or 'immigration lawyer in Malaga?', the model directly queries Google Maps data and business listings. If your listing is optimized with complete information, quality photos, positive reviews, and correct categories, you have a much higher chance of being recommended.
But it doesn't only affect Gemini. ChatGPT and other models also use data that comes indirectly from Google, either through web crawling or knowledge bases that integrate Maps information. That's why having an optimized Google Business Profile listing is an essential pillar of any serious GEO strategy. At Hostino, we work on both services in an integrated manner.
Yes, ChatGPT positioning is one of our main services. We work to get your company mentioned and recommended when users ask ChatGPT relevant questions about your industry, location, or type of service.
The process includes: an audit of how ChatGPT currently perceives your brand, identification of sources the model uses to generate responses about your industry, optimization of your presence in those sources, creation of high-authority content that LLMs can use, and continuous monitoring of generated responses.
It's important to understand that you can't 'buy' a position on ChatGPT like you buy a Google Ads ad. AI positioning is achieved by building real authority, consistent presence, and solid reputation in the sources that feed the model. It's foundational work, but the results are very powerful because the user receives your recommendation as if it were expert advice, not advertising.
GEO timelines are different from traditional SEO. While you can see movements on Google in weeks, AI models have longer update cycles. ChatGPT, for example, updates its training data periodically, not in real-time (although versions with web browsing do access updated information).
Generally, the first visible results usually appear between 2 and 4 months after implementing the strategy. However, some changes (like corrections to Google Business Profile listings that affect Gemini) can be seen sooner.
What you will notice from the beginning is an improvement in the consistency of your online information, more mentions in authority sources, and a stronger digital presence. These are the foundations on which AI positioning is built, and they also benefit your traditional SEO and overall online reputation.
It doesn't replace it—it complements it. SEO remains essential because Google processes billions of searches daily and will continue to be an essential acquisition channel for years. But ignoring GEO in 2026 is like having ignored mobile in 2015: a strategic mistake that will cost you market share.
The recommendation is to work on both in an integrated manner. Many GEO actions (improving your website's authority, getting mentions in quality media, optimizing your Google Business Profile) also benefit SEO. And vice versa: a website well-positioned on Google is more likely to be considered a reliable source by LLMs.
At Hostino, we offer both services and work on them in a coordinated manner. You can hire only GEO if you already have SEO covered with another agency, or you can opt for a comprehensive package that covers your visibility in both traditional search engines and conversational AIs. More information about best practices for AI optimization in Google's developer center on structured data.
Virtually all industries with a local presence or that receive recommendation queries benefit from GEO. Those seeing the best results are: professional services (lawyers, doctors, dentists, consultants), hospitality and restaurants, local retail, real estate agencies, health and beauty clinics, repair shops and home services, and B2B companies selling specialized services.
The common pattern is that these are businesses where the user seeks a trusted recommendation, not just information. When someone asks ChatGPT 'best dental implant clinic in Valencia?', they're looking for the AI to help them make a decision. If your clinic appears in that response, you have an extremely high-quality lead.
The most competitive industries (law, healthcare, finance) also have the most to gain, because the cost per click on Google Ads is very high and GEO offers an alternative to capture qualified customers without paying for each click.
The most direct way is to ask it. Open ChatGPT and ask questions like: 'Do you know the company [your name]?', 'What can you tell me about [your brand]?', 'Would you recommend [your company] for [your service]?', 'What are the best [your industry] companies in [your city]?'.
Repeat the process with Gemini, Perplexity, and Claude to get a complete picture. Note the responses: does it mention you? Is the information correct? Does it recommend you or your competitors? Does it cite sources? This exercise will give you an initial snapshot of your AI visibility.
At Hostino, we perform complete GEO audits where we systematically analyze how all major AI models perceive you, what sources they use to talk about your industry, where the opportunities are, and what specific actions need to be taken to improve your positioning. It's the first step of any serious GEO strategy.
Our GEO rates start from €190/month for local businesses with limited geographic reach. For companies with presence in multiple cities or highly competitive industries, the price adapts to the project's complexity.
The service includes: initial AI visibility audit, personalized strategy, key source optimization, authority content creation, mention management, coordination with your Google Business Profile, and monthly results monitoring.
Unlike SEO or Google Ads, GEO is a relatively new service and few agencies in Gijon offer it with the depth we do. This means early adopters have a window of opportunity to position themselves before their competitors wake up. In 2-3 years, GEO will be as common as SEO is today. Those who start now will have an advantage that's hard to recover.